Mobile games are hugely popular. They come in a wide array of different formats and are typically found at online casinos, as gaming apps or web-based games. With this in mind though, the competition is very fierce, with thousands of games competing with one another. Because of this, it’s essential that game developers consider all avenues when creating, and marketing, their mobile game.

Make it cross-platform compatible

One of the best ways to make a new mobile game available to players is to make it cross-platform-compatible. This means not limiting the game to a simple app that must be downloaded. These days, players over 90% of mobile users are irritated by having to download apps. So, having a web-based version of the game is a much better way to encourage players to play. Sites like Pley can help you become only one click away from being a much more accessible game.

Add rewards

Players are also more likely to engage in a game if there are additional reasons to do so and just having great gameplay is not enough. Games need to be further gamified, offering rewards, loyalty points, leaderboards and more, all to increase player engagement and retention.